Privacy Policy

Effective Date: 29/09/2024
Last Updated: 29/09/2024

At Blue Light Defenders (“we,” “our,” or “us”), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.bluelightdefenders.org (the “Website”) and when you purchase our products. It also outlines your rights under the General Data Protection Regulation (GDPR) and how you can exercise them.

1. Information We Collect

We collect and process the following types of personal data when you use our Website:

  • Personal Identification Data: Name, email address, billing address, shipping address, phone number.
  • Transaction Data: Purchase history, payment information (processed via third-party payment processors).
  • Technical Data: IP address, browser type, operating system, device information, time zone setting, and other technology used to access our Website.
  • Usage Data: Information about how you use our Website, including the pages you visit and any actions you take on our Website.
  • Marketing and Communications Data: Your preferences in receiving marketing materials from us and your communication preferences.

2. How We Collect Your Data

We use the following methods to collect your data:

  • Direct Interactions: You may provide us with your personal data when you fill out forms, create an account, make a purchase, or communicate with us via email at [shenaiya2810@gmail.com].
  • Automated Technologies: As you interact with our Website, we may automatically collect Technical Data through cookies, log files, and similar technologies. For more information on how we use cookies, please refer to our Cookie Policy.
  • Third Parties: We may receive personal data about you from third-party service providers, such as payment processors and analytics providers.

3. How We Use Your Data

We use your personal data for the following purposes:

  • To Process Orders: To manage and fulfill your orders, process payments, and deliver our products to you.
  • To Provide Customer Support: To respond to your inquiries, resolve issues, and provide technical support.
  • To Improve Our Website: To analyze how users interact with our Website and improve its functionality.
  • To Send Marketing Communications: With your consent, we may send you newsletters, promotional offers, and product updates.
  • To Comply with Legal Obligations: We may process your data where required by law or to comply with legal processes.

4. Legal Basis for Processing Your Data (GDPR)

Under GDPR, we rely on the following legal bases to process your personal data:

  • Contractual Necessity: To process your orders and provide you with the products you purchase.
  • Legitimate Interests: To improve our Website and offer a better user experience, or to protect the security of our Website.
  • Consent: For sending marketing communications or using cookies, when you have given your explicit consent.
  • Legal Obligation: To comply with legal or regulatory obligations.

5. Data Sharing and Disclosure

We do not sell your personal data to third parties. However, we may share your data with the following parties:

  • Service Providers: We may share your data with trusted third-party service providers who assist us in operating our business, such as payment processors, shipping providers, and IT service providers.
  • Business Transfers: If our business is sold or merged, your personal data may be transferred to the new owner.
  • Legal Requirements: We may disclose your data when required by law, court order, or government regulation.

6. Data Storage and Security

We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it against unauthorized access, alteration, disclosure, or destruction.

Your data is stored securely on servers located within the European Economic Area (EEA). If data is transferred outside of the EEA, we ensure that appropriate safeguards are in place to protect your rights.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for legal, accounting, or reporting requirements.

  • Order Information: We retain data related to purchases for 7 years to comply with tax and accounting laws.
  • Marketing Data: We retain your marketing preferences and consent until you opt-out.

8. Your Rights (GDPR)

Under the GDPR, you have the following rights regarding your personal data:

  • Right to Access: You can request a copy of the personal data we hold about you.
  • Right to Rectification: You have the right to correct any inaccuracies in your personal data.
  • Right to Erasure: You can request the deletion of your personal data, subject to legal requirements.
  • Right to Restrict Processing: You can request that we limit the processing of your personal data.
  • Right to Data Portability: You can request a copy of your data in a structured, machine-readable format.
  • Right to Object: You can object to the processing of your data for direct marketing or legitimate interest purposes.
  • Right to Withdraw Consent: If we are processing your data based on your consent, you can withdraw that consent at any time.

To exercise any of these rights, please contact us at [shenaiya2810@gmail.com].

9. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of such websites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Please review this Privacy Policy periodically to stay informed of how we are protecting your information.

11. Contact Information

If you have any questions or concerns about this Privacy Policy, or if you would like to exercise your rights, please contact us at:

Blue Light Defenders
Address: Versova, Andheri West, Mumbai – 400061
Email: [shenaiya2810@gmail.com]

This Privacy Policy ensures compliance with the GDPR and promotes transparency regarding how we handle your data. Thank you for trusting Blue Light Defenders with your personal information!